This year has been so strange, I feel very lucky to have been in a position to make the most of it. I got super inspired by the creativity I saw coming from other small businesses and launched a ‘how to crochet’ tutorial series. This pandemic has had so many negative effects on us as a close community, but online I felt like it strengthened the community massively, I love how supportive everyone is, those communities are so important and such a positive force. There were things I look back on and regret not having done in time, I have been working on patterns and kits for my designs and I saw things like that taking off big time during the lockdown in the UK, but I just wasn’t happy with things yet and it didn’t feel good, you know? so I focused on my dreamcatchers and wall hangings that are personalised with manifestations to promote more positivity in the home and the crochet tutorials and the rest of the time I focused on learning how to run facebook adverts and built myself a new website. When I look at what I achieved in 2020 I’m pretty blown away, I finally focused on working ‘on’ the company rather than ‘in’ it, I took care of orders (I make all the dreamcatchers here) but I also took care of the bigger picture of where I wanted to be structurally, I now have the foundations needed to grow in a way which wasn’t possible this time last year, I think this is where the positivity comes from tbh, I finally feel in proper control of my business and that I’m doing my products justice. In the past, it’s been a real ‘flood/drought’ situation throughout the year and it never felt like I could prepare for those busy times, this year I feel ready! (🤞🏼)