Before I started as a creative entrepreneur, I worked a hectic job for a multinational company. In my free time, I found sewing to be a hobby that helped me break away from the stressful atmosphere at work. It had a therapeutic and meditative effect on me, and I loved surprising my friends’ kids with softies I had made. Encouraged by friends, I opened an online shop, and when my Cloud Softies and Garlands started to take off, I started to focus more on creating nursery decor items to sell. After a few years, I realised it was time for a change. I decided to start selling sewing patterns only, for other creative souls could who love to craft, so they could enjoy the positive aspects of sewing I had experienced all these years.

Top-Tip
Sometimes it’s the little things that can make all the difference, a tweak here, a nudge there, or a complete light bulb moment! We asked some of our favourite brands what their top tips are for working smarter and not harder!